The Journey

Motivate
The initial stages when you begin to realise the potential of entrepreneurship.

Idea
The start of your bright spark and innovative idea.

Action
You set up your business and put a lot of effort into developing your MVP.

Early Stage Startup
You create and refine your MVP, confirm that your product and market fit, and start testing your business model.

Late Stage Startup
You has created a sources of income, and begin to grow your workforce, and raise capital.

Scale Up
You search for new markets and greatly expand your business.

Established
In addition to expanding into new markets, regions, and product categories, your business creates jobs and skills.